TLDR Design · MISCELLANEOUS

CERTAINTY

uxdesign.cc5 min read

Summary from the TLDR Design newsletter

Data-driven decision-making gets people into trouble for two reasons. The first is that we tend to put data on a pedestal, but then fail to think critically about how the data was generated and jump to conclusions. The second is that we’re asking the wrong questions. A decision-driven mindset should be adopted instead to lead with questions not answers, opportunities not solutions, challenges not consensus, dialog not arguments, and “I don’t know” instead of “I know.”