EXPERIMENTING AT SCALE, THE SPOTIFY HOME WAY

Summary from the TLDR Web Dev newsletter

One of Spotify’s key competitive advantages is their personalization. This article describes how Spotify continues to improve their personalization platform through a scalable experimentation platform that can serve over 250+ tests annually on the home surface alone. The goal of the platform is to experiment with velocity and quality. In the article, Spotify engineers describe the 5 tools they used to achieve these two goals.